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Las apps de astrología están de moda (pero no pueden ver su propio futuro)

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Imagen de Gerd Altmann en Pixabay

Los seres humanos siempre estamos buscando respuestas en todas partes. Descubrir qué nos depara el futuro mientras todavía estamos en el presente es una de nuestras más grandes preocupaciones como especie, aunque muchos digan lo contrario. Por siglos hemos recurrido a brujos, hechiceros, videntes, pitonisas o como sea que se les llame. A la borra del café, a los caracoles, a las estrellas, las cartas…

 

Dado que en la actualidad todo lo resolvemos con un smartphone, no es de extrañar que los horóscopos nos lleguen ahora vía notificaciones. Aunque en realidad se trata de mucho más que esto.

 

En alza

 

Las aplicaciones astrológicas están viviendo su mejor momento histórico. En lo que va de 2019 han pasado de ser curiosidades de dudosa reputación en un océano en donde hay de todo, a facturar millones de dólares entre sus usuarios.

 

Pero a pesar de que solo el pasado mes de julio las soluciones más populares dentro de este sector acumularon 5.3 millones de dólares de forma combinada, sigue siendo un mercado menor. Sobretodo si se compara con los 30.000.000 USD que recaudaron las apps de meditación.

 

¿El futuro?

 

Todavía no está muy claro si el crecimiento de los horóscopos vía apps será duradero o es solo circunstancial. Tampoco se sabe si es que las señoras y los señores que leían su horóscopo en las revistas o esperaban algún show televisivo para enterarse si se ganarían la lotería se pasaron al mundo digital. O si es que las nuevas generaciones empezaron a buscar respuestas en las constelaciones.


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En cualquier caso, hay cierta confianza de que a largo plazo este mercado pueda consolidarse. Aunque los ‘adivinadores’ no se muestren demasiado seguros o eviten de plano lanzar alguna profecía al respecto.

¿Qué le depararán los astros a estas apps? Parece que solo el tiempo lo dirá.

Con información de Mashable

Entertainment

New Samurai Shodown collection will launch first for free on the Epic Games Store

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A new collection of Samurai Shodown games is coming out in a couple of weeks, and it marks another notable exclusivity deal for the Epic Games Store. Samurai Shodown Neo Geo Collection will be released on Steam on June 18th and PS4 and Switch on June 28th for $39.99, but you’ll be able to get it first on the Epic Games Store on June 11th, and it’ll be completely free for a week.

Samurai Shodown Neo Geo Collection includes all six Neo Geo iterations of the classic fighting series, plus a completed version of Samurai Shodown V Perfect, an unreleased game that was supposed to be the final Neo Geo title. Each game has online modes and includes both the Japanese and English arcade versions. There’s also a “museum” featuring interviews, music, development documents, and more.

So, it has finally been announced! Samurai Shodown V Perfect, a game that has gone unreleased for 15 years, is included in the upcoming Samurai Shodown collection from @SNKPofficial. In this thread I’ll share with you how this game got saved after so long! https://t.co/U5X8b0TVIq

— brandon sheffield (@necrosofty) May 27, 2020

SNK announced this collection for Steam, PS4, Switch, and Xbox One in March last year, but there’s no longer any mention of the Xbox version on its website.

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BlizzCon 2020 is canceled

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Blizzard Entertainment will not host its annual BlizzCon event this year due to the novel coronavirus pandemic. The event is usually held later in the year, with BlizzCon 2019 kicking off on November 1st and concluding on November 2nd. In early April, Blizzard announced that it was uncertain about hosting BlizzCon this year.

Despite canceling the convention, Blizzard may be looking to hold a virtual event in its place. “We’re talking about how we might be able to channel the BlizzCon spirit and connect with you in some way online,” BlizzCon executive producer Saralyn Smith said in a blog post.

BlizzCon is just one of many video game conventions that have been canceled this year as a result of the pandemic. QuakeCon, Gamescom, and Tokyo Game Show have all been canceled, too. The biggest gaming event of the season, E3, was canceled back in early March.

Some shows have decided to go virtual. The popular fighting game tournament EVO will be held virtually this summer, and an unofficial E3 2020 replacement has come in the form of Summer Games Fest, with a slew of games news slated to be unveiled all summer long.

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Twitch signs multiyear deals with popular streamers Summit1G, Dakotaz, and JoshOG

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Twitch has re-signed popular streamers Jaryd “Summit1G” Lazar, Brett “Dakotaz” Hoffman, and Josh “JoshOG” Beaver, ensuring they will stay with the service at a time when others are taking deals to stream elsewhere (via The Washington Post). The terms of the contracts were not disclosed, though they are “multi-year content deals,” according to a press release from Loaded, the talent agency that represents all three of them.

Combined, Lazar, Hoffman, and Beaver have more than 11 million Twitch followers. Lazar has more than 5 million followers, making him one of the top 10 most-followed streamers on Twitch. Hoffman has 4.3 million followers, and Beaver has 1.73 million followers.

“At a time when community is paramount, these Creators are a core part of Twitch’s mission to bring people together, and we’re excited to continue our partnership as we build the future of gaming and live entertainment,” said Michael Aragon, Twitch’s SVP of content, in a statement.

Some other popular streamers who developed large followings on Twitch have moved to other streaming platforms in recent months. Tyler “Ninja” Blevins, Michael “Shroud” Grzesiek, and Cory “King Gothalion” Michael have all moved to Microsoft’s Mixer, for example, while Jack “CouRage” Dunlop and Rachel “Valkyrae” Hofstetter stream exclusively on YouTube.

Today’s signings aren’t Twitch’s first among this streamer exodus, however. Twitch re-signed Ben “DrLupo” Lupo, Timothy “TimTheTatman” Betar, and Saqib “Lirik” Zahid in December and Guy “Dr Disrespect” Beahm in March.

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